The current business paradigm can be summed up in its four flawed principles, which include “The business of business is business,” and “A business exists to maximize value for its shareholders.”
To understand how the business community can move beyond these fallacies and provide the will and “can do” spirit to face the enormous challenges that society faces, read “From Current Business Paradigm to Second Renaissance,” by Sam Yau, Chairman of the Board of the Esalen Institute and Rinaldo Brutoco, Founding President of the World Business Academy.
